So I connected with Scarlett on that, and as we started to work on The Outset and began eliminating those harsh ingredients and focusing on nourishment, my skin has never been better. KF: When I started to have kids, I was feeling tired and older and did a lot of retinol creams and harsh actives, but my face was really red like a tomato. I truly believe that hydration is key when it comes to good skin, and honestly, my skin has never felt better. SJ: My skin has definitely changed over the years! As time has gone on, I realized that the more I tried to "correct" my skincare issues, the worse it made my skin, so my routine has really become all about consistency and using products that are gentle and super hydrating. Have you noticed your skin change in the past few years like I have? Scarlett, you're approaching 40, and Kate, you're in your 40s like me. That's something that's in the works as well. But in order to make a mineral SPF that's clean, that's going to work on all skin tones, that isn't going to pill underneath your makeup, and is fragrance-free and not smelling like garbage-we have very high standards, so it takes time. It's just one of those things where you have to let the journey guide you, and you're going to end up in the right place.Īlso, SPF development is a beast, and that piece is really important for us. But we wanted every single product to perform like a hero, where we can confidently stand by it and say, "We put our all into this." So we've been working on a new product, and I think this version is even better than the original one. Scarlett is known for her lips, and there is a lot of equity there. Around our launch, we were going to have a lip product that was very cool and very innovative, but we scrapped it days before. Kate Foster: The development process is arduous, especially when you have very defined, clean standards like we do. I'm learning how truly powerful this concept of "community" can be. We really feel like we're on to something here with our gentle skin movement. I've been the face of campaigns in the past, but now, I feel like I'm truly part of this beauty community, and the feedback and support we're getting-from our social followers to the beauty influencers all the way to the consumers-is so validating. Scarlett Johansson: It's been a great first year since launch. What are some of the biggest things that you've learned since becoming a skincare founder? It's been a little over a year since The Outset launched in March of 2022.
0 Comments
Leave a Reply. |